HOW MISINFORMATION SPREADS ON SOCIAL MEDIA AND WAYS OF TACKLE IT
MAJOR CAUSES OF MISINFORMATION AND FAKE NEWS In ancient times, false rumours or misinformation used to spread across in a limited community gradually. However, with the advent of social media the rate of spreading of misinformation reached dangerously high levels. There are numerous causes of dispersion of false information or fake news, some of which are discussed below. OVERLOAD OF INFORMATION We live in an era where we are being overw h elmed by social media news, posts or memes. Every day we scroll through hundreds of different topics related to various fields of life. As much as it has become easier to access information, the reliability and accuracy of the information has degraded to a considerable level. Resultantly, it has become really difficult to differentiate rights from wrongs. The glut of information has also caused the loss of high-quality information. This is because social media algorithm promotes memes based on their popularity rather than reliability. Moreover,...